.jpg)
Packaging is one of the most overlooked, and most expensive, parts of product development.
Poor packaging leads to damaged products, excessive shipping costs, failed drop tests, or even retail rejection. On the other hand, strategic packaging increases shelf appeal, protects your brand, and reduces waste. This phase helps you design packaging that works for your product, your customer, and your factory.
The Package Design Phase
Design packaging that protects your product, strengthens your brand, and keeps your costs in check. The Packaging Design phase gives you everything you need to make strategic packaging choice, from materials to compliance to printin, so your product stands out and ships safely.
Materials
Brand and Design
Shipping Containers
Sustainability
FBA Requirements
This phase guides you through the essential decisions that go into designing, sourcing, and testing your product packaging. Whether you’re designing for store shelves, e-commerce, or B2B, you’ll learn how to balance cost, durability, sustainability, and branding—without adding unnecessary complexity or expense.
We’ll show you how to work with graphic designers, understand compliance for your product category, and optimize your packaging for both aesthetics and functionality.
Packaging isn’t just a box, it’s your first impression.
.png)
Your Subscription
All Package Design subscribers get access to essential resources designed to set them up for success. New tools and documents are added and updated regularly throughout the year.
15
Best Practice Documents
15
Expert-Led Videos
365
Days of Full Access
$49.99
Annually
New
Documents Added Monthly
10%
Discount on All-Access Subscription
